There are plenty of new ways to promote your business. Handing out a promotional tote bag or printed grocery bags wholesale is one of them.
From running a special event to giving out free swag, there are many different ways that you can draw new customers to your business and increase sales in the process. Regardless of the size of your business, using a promotional tote bag.
To help increase your brand’s awareness can help put your business on the map and earn positive feedback, even if you are the new kid on the block.
You don’t have to design grocery bags for a living in order for shopping bag promotion to be successful. All you need is the drive to do it!
Important Considerations for Choosing a Promotional Tote Bag
Yes, while it is a good idea to use a shopping bag to help promote your business, there are a few things you should consider before deciding on what type of shopping bag you should use. Here are some of the most important things you should consider with this type of promotion, aside from how to design grocery bags to pique your customer’s interest.
The Type of Business
Before handing out a shopping bag to potential customers or working to design grocery bags, the first thing you will need to do is ensure the bag you give out reflects the personality and type of business you own.
Ask yourself, “what type of business am I running?”
Are you running a retail store? If so, then a perfect type of shopping bag to hand out would be a tote bag or some reusable bag customers can use while shopping at your store.
Are you running a medical clinic? If so, handing out printed grocery bags wholesale made of hemp or a recyclable material can go a long way in running with the same vibe as your brand.
Keep your brand in mind and make sure whatever bag you choose to hand out reflects that. You want these bags to serve as a constant reminder to your customer base, regardless of where they are.
What Material to Use for a Promotional Tote Bag?
This consideration can go along with the type of business you are running. Consider the material you want your shopping bags to be made out of. Do you want recyclable material? Do you want inexpensive material? Do you want fancy material?
Before making this decision, be sure to be aware of your marketing budget as well as your target audience.
Types of Promotional Tote Bags
One of the wonderful things about handing out printed grocery bags wholesale to help promote your business is the fact that everybody uses them. It can be a great way to remind new customers of your business while they are running important errands. Here are some of the best types of shopping bags to hand out to your potential customer base to draw them to your business.
Tote Bags
Tote Bags (know more) are often the most commonly used bags in business promotion.
Why?
Simple: they are cheap and don’t put a dent in the marketing budget. Most of the time a promotional tote bag is used not only because they are cheap to give out, but because they are incredibly durable and are large enough that potential customers can use them for everyday use.
When considering using tote bags for business promotion, be aware that there are several types of tote bags you can utilize. The most popular tote bags to use are:
- Laminated tote bags
- Non-woven tote bags
- Cotton tote bags
- Personalized tote bags
- Clear casual tote bags
- Recycled tote bags
- Organic cotton tote bags
Canvas Bags
Unlike a promotional tote bag, a canvas bag is one of the most common types of bags that people use today, regardless if they are shopping or simply just running errands. Most canvas bags are made out of natural material such as cotton or organic cotton. It is a type of bag primarily used by environmentally friendly clientele.
Use these promotional tote bags if you want your customer base to know you care about the carbon footprint your company is leaving on the planet. Show your customers you care more about the environment than you do about filling your pockets with cash.
There are several benefits to using canvas bags. First and foremost, they are incredibly durable with the ability to stand up to even the most rigorous wear and tear. Second, they are machine washable, allowing people to keep their bags clean and reuse them for many years.
Hemp Bags
While hemp is often synonymous with industrial applications, they are now becoming popular in the modern world.
Shopping Bags made from hemp is the latest trend. Shopping bags made of help are some of those most durable bags you can use. Hemp is known to be several times stronger and durable than cotton, hence why so many people have begun using them to help them on their shopping sprees.
The downside to using hemp shopping bags in business promotion is that they aren’t exactly the cheapest shopping bags to hand out. In fact, they are some of the most expensive bags you can use for promotional purposes. However, in the long run, it can be cost-effective for your business because of its durability.
The more durable these shopping bags are, the longer they can be used by potential customers.
Recycled Bags
Nothing says more about a company’s attitude than using recyclable bags. While recycled material often feels more like plastic, these types of bags can help reduce public waste. Recyclable bags are made using eco-friendly materials and help to conserve on non-renewable energy sources.
If you want to build a strong rapport with your potential customer base while helping to do your part for the environment, using recycled shopping promotional tote bags to hand out to your customers is the way to go.
Conclusion
It is no secret that giving out a promotional tote bag is a great way to promote your business and even increase sales while doing so. However, there are many different types of printed grocery bags wholesale bags you can use to promote your business and choosing the right one can seem like a daunting task. Not all of us have the ability to design grocery bags for promotional purposes.
Hopefully, by now we have helped you consider important factors when choosing shopping bags to give out and we hope you feel confident in choosing the right one to help boost customer awareness of your business. If you want to get quotes of custom promotional bags, please feel free to contact Zigpac right away.
